Let’s talk about whether to have a niche business or not? Imagine two stores sitting side-by-side in a popular shopping mall. One is your go-to shop for just about everything. They sell garden tools, candy bars, T-shirts, car parts and baby bottles. The other is more exclusive. In fact, the only thing they sell is…
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We’ve talked before about storytelling and authenticity, and how being your true self is your most powerful branding tactic. But just how open and honest should you be when it comes to sharing your story?Let’s look at transparency in your social media marketing.. Pat Flynn and Jon Lee Dumas are notorious for their transparency, even…
Whether you want to touch a nerve, reach a new audience, or boost your sales, storytelling is the most powerful tool in your arsenal. People love a good story. When it resonates with us, it can drive us to take action when nothing else can. Share your journey. Think about it. Which would you rather…
Hiring Tammy to help with the management of my business has been one of the best things I've ever done. Not only does she gets things done faster than I ever could, but she offers great ideas on how to make my business better. I just love her and all the things she does for me.
Liz Derbes Owner, Oh Happy Day Event Planning
Tammy is the absolute BEST!! Having her as my brainstorm partner has been awesome for my business's growth and sustainablity!"
Chloe O'Connor Owner, Lucky Boutique